Marketing Backpack

Contains about marketing information

Internet Marketing Tips All Self Storage Operators Need To Know To Get Started on The Right Foot.

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You may or may not know that Internet marketing is available for a fraction of the cost of traditional marketing. In addition, the Internet allows you to display a plethora of information to potential renters like: pictures, maps, unit sizes, prices, and specials. In fact, you can even give customers the ability to rent instantly (if this feature is available on your website)! Internet marketing is flexible, meaning you can quickly and easily change your ads throughout the year. And arguably the best aspect of Internet marketing is that traffic, consumer patterns and behaviors and the actions these people take can all be tracked and monitored – making it easy for you to evaluate its effectiveness.

Because this topic is still new to some of you in the industry, I wanted to share the terms most commonly used when talking about Internet marketing:

1. URL – the website address you type into your browser to go to a webpage.

2. Search Engine – I’ll just say Google. Google is the most widely used search engine. Some other popular search engines include Yahoo, AOL, and MSN.

3. SEO – the acronym for Search Engine Optimization. This process helps YOUR website move higher and higher in the search engine rankings when people type in specific words or phrases into a search engine. The websites you see on the first page when you search for something are well optimized and are receiving most of the traffic.

4. PPC – the acronym for Pay Per Click. This is a form of Internet advertising (and a major source of Google’s revenue) that allows you to only pay when people click on your ad and are taken to your website.

5. CTR – the acronym for Click Thru Rate. This is the percentage of people who click on your ad out of all those who see it. The higher this percentage, the better.

6. CPC – the acronym for Cost Per Click. This is how much you pay each time somebody clicks on your ad. In the self storage industry this is usually between $1.50 and $3.00.

7. Impressions – the number of times your ad was seen by a searcher on a search engine.

8. Conversion Rate – the number of actual renters out of all your inquiries. You want this number to be high as well.

9. CPA – the acronym for Cost Per Acquisition. This is how much it costs you to acquire a new customer.

10. ROI – the acronym for Return on Investment. This is the ratio of money gained or lost on an investment; in terms of marketing it is how much profit you’re making for each marketing dollar you spend.

Your goal for Internet marketing should involve capturing as many tenants as possible through the Internet at the lowest possible cost (lowest CPA). Because the Internet allows you to display so much information to potential renters, often times these potential renters come to you already knowing where you’re located, your office hours, unit sizes, and specials and therefore, are ready to rent a unit.

People using the Internet will contact you in one of four ways:

Is 5linx (5links) a scam or is 5linx an opportunity

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LESTER JACKSON SPEAKS ON: IS 5LINX (5LINKS) A SCAM

5linx like many other Network marketing or direct sales companies in our industry are often misunderstood and are often considered to be scams. First the name of the company is 5linx not 5links. Is 5linx a scam? First lets define a scam. A scam is a dishonest attempt to persuade you into parting with your money. Unfortunately, we have all experienced being scammed in one way or another and we all know how it feels. 5LINX is not a scam. All that it boasts and presents is very attainable! It has a current A+ rating in the Better Business Bureau (BBB) and has been in Inc.500 four years consecutively from 2006 to 2009 it displayed over 800% growth. It started in 2001 and it has survived the 5 year mark of business success getting failure out of the way. I said this to say some people are making money and staying involved. Like all businesses, you must clock in to get started. If you want information on the true opportunity go to 5LINXcom.info to find the complete information on 5LINX the business opportunity.

Dont consider 5linx or any other multi level marketing company as a scam .Network marketing or direct sales we all do some form of it often; however, some of us get paid to do it and some dont. Thats the scam. Not getting paid for doing a thing. Direct selling is selling by word of mouth. For example: when you see a good movie and you tell your friends about the movie, which makes them, go and see it, you have done direct selling. Direct sales industry is misunderstood as a scam because it is still associated with a pyramid scheme which is a scam. This association is false because pyramids are a scam as they pay money out (bonus & commissions) without having a true product or service to market (ex. Cash gifting, ponzi schemes). This is one of the most traditional methods of selling that is still used today because it works! Many companies today start business this way and some remain, for example: Mary Kay, Avon, Kirby, Electrolux & Clearwire are just a few. The existence of these power house companies support the fact that directs sales works! It has been around since the existence of selling and the proven effectiveness of this method of sales provokes companies today to adopt this method. People misunderstand direct sales based on the lack of knowledge about the industry. Direct sales and real-estate has created the most self made millionaires. This industry has been edified by some of the most successful people in the business. Former President Bill Clinton, Donald Trump and Robert Kysoki realize that direct sales can help ordinary people get extra ordinary results. Furthermore, they understand that there are no barriers such as education, economic status and social status or prerequisite which can prevent one from being successful. All thats required is for one is to be teachable, coachable, ambitious, and willing to take action and you can excel in the 5linx business.

The pyramid structure although misunderstood and considered bad is not what is bad. What is bad is when the pyramid is presented as a scheme- when there is no money being exchanged for true services or products.5linx has a true product and service. The pyramid structure is the strongest structure known to man. As a matter of fact all organizations are based upon a pyramid! Think of one and ask yourself is there a pyramid in the organization. Even if there are only 2 levels in the organization-its a period. There has to be at least a top executive, middle management and lower management. A pyramid! Direct sales is now off of trial and no longer misunderstood because you have been informed. There are some great opportunities out there in this industry and as we experience the effects of a global recession people need to be creative with their income portfolios. Do your research and get involved with the right opportunity. A pyramid is a good thing and most importantly 5linx is an awesome opportunity not a scam. For free training on how to market your 5linx business go to our link. Get more!
For more information contact

Lester Jackson,
Online Business Success Coach
(704)334-0606

“The internet is a treasure chest . Do you have the keys to unlock it?”

GSAT Sample Questions Paper with Solution and PDF

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Samsung is the world’s largest Consumer electronics South Korean company with over 4 Lakh employees globally which was established in 1938 by Lee byun chull in Samsung Town, Seoul. It comprises affiliated businesses and numerous subsidiaries. Samsung industrial subsidiaries include Samsung Electronics, Samsung Engineering, Samsung Heavoy Industries and Samsung C&T.

To get a job in Samsung industry, Samsung Conducts GSAT i.e. Global Samsung Aptitude Test and students who clear this exam are called for Interview. GSAT consists of 50 Aptitude Questions which is to be covered in 1 hr. or 60 minutes.

Global Samsung Aptitude Test (GSAT) GSAT Sample Paper with Solution

Here some GSAT sample questions with answers are given in the following section. Remaining are attached with the PDF of GSAT Sample Paper.

Some Important GSAT Sample Questions with their solutions:-

1. Out of the following which supports error checking and error correction in data link layer

a) 802.2 LLC b) 802.3 CSMA/CD c) 802.4 Token Bus d) 802.5 Token Ring

Ans: a

2. Which of the following is not CDMA technology

a) DS-FH (Discrete spectrum-freq hoping) b) DS_FT C )DS- d) TDMA-FS.

Ans: d

3. A and B are two stations 330km apart. A train starts from A at 8pm. and travels toward B at 60kmph. Another train starts from B at 9pm. And travels towards A at 75 kmph.at what time do they meet?

(a) 11am

(b) 12pm

(c) 11.30am

(d) 11.45am

Ans. a

4. Advantages of digital over analog signal:

a) noise immunity b) data security and integrity c) efficient transmission d) all of the above

Ans: d

5. If it costs x dollars for making certain item if quantity is 1000 and if quantity increase then the item is made using y dollars. If z number of items are made which are greater than 1000 then what is the total cost.

Ans: 1000(x-y) +yz

6. Problem on average ages given age of captain 25 and wicket keeper’s Age 3 years more than captain’s age. now the average of the remaining team is one less than the avg of whole team. what is the avg age of each.

Ans: 22

7. How many bits of IP address are required to make 8 subnets

a) 1 b) 2 c) 3 d) 4

Ans: 4 (as 000 and 111 0f 3 bits are not valid subnets so take 4 bits)

8. In 1.5 fixed format how is -1 represented

a)0xFFFF b)0xF000 c)08000 d)00001

Ans: a

9. what is the advantage of ADSL(asymmetric digital subscriber line) over modem?

Ans: It has normal uplink band width but higher down link bandwidth (something like that).

10. What will be the output?

#define Sqr(b) b*b; main( ) { int i=3; printf(-%d-,SQR(i+2); }

Ans: 11

To get more Solved Questions on GSAT must go through this article- GSAT Sample Questions Paper with Solution and PDF on blog.oureducation.in . I hope it’ll be helpful for you.

Effective Uses of Social Media Marketing

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With the correct approach and networking knowledge, social media marketing is a valuable form of advertising for all businesses.

In the current technology-heavy era, social media marketing has morphed into an important outlet for businesses of all kinds. While some use social networks to spread word of a company, others see it as an important way to interact with customers. Social media outlets allow for something completely new and effective: interactive advertising.

Facebook has become one of the most popular channels of social media marketing. Musicians use the website to promote new albums and present music videos. Movies Facebook pages display release dates and post trailers. Stores and shopping malls post the latest sales and merchandise.

The most successful businesses receive heavy interaction with users “liking” pages and posts, as well as commenting on walls. More Cupcakes, for example, takes a unique approach to enhancing user interaction through social media marketing. To engage customers, More, a gourmet cupcake shop, posts weekly photos of different flavors of cupcakes. Fans of the More page then tag themselves in the picture and those who tag themselves, up to 50 per photograph, receive the cupcake free when they visit the Chicago shop. This marketing approach, not only brings traffic to Mores Facebook page, but it also drives customers into the store itself.

Another trendy outlet of social media marketing has become Twitter over the past few years. The current fast-paced society values short, concise information, which is what Twitter offers to its users. Businesses must communicate a message in 140 characters or less. Although it can be difficult to remain direct and to the point, clients and customers are able to make it through the end of short tweets before a phone ring or new email creates a distraction.

JetBlue Airways knows that, when it comes to social media marketing, the most important people to clients are themselves. This knowledge is what makes the company successful in the Twitter world. JetBlue tweets about the airlines latest deals and discounts, something that will benefit all of its flying followers. The business, which currently has over 1.6 million followers, also posts a variety of travel tips to help users deal with stressful airports and flights. In addition to tweeting useful information, JetBlue excels in customer interaction by frequently responding to other Twitter users.

Aimed at individuals more than large corporations, LinkedIn also offers networking through social media marketing. The site resembles an interactive phonebook, providing the opportunity to reconnect with old colleagues and get in touch with new connections in the users industries. LinkedIn works well for those who wish to display personal websites and resumes as well as recommending other clients and employees.

Myspace, a form of social media marketing that was replaced by Facebook years ago, is starting to make a comeback. The websites new look makes it more user-friendly and visually appealing than it once was. The outlet has now taken on the entertainment industry, focusing mostly on music, movies, TV and celebrities. Myspaces roller coaster of success and failure shows how important it is for businesses to keep up to date with the most current forms of social media marketing, an industry thats constantly changing.

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